I disagree with the comment made by some web developers that all the good domain names are taken. Search engine optimization, or SEO, is not heavily dependent on the www name you select. For my clients just starting out the decision choosing small business website names has never been a problem. It is a fact that all three character and four character domain names with the key extensions are taken. I also agree that a large number of choiceDomain names are no longer available, but the choice of a suitable www domain for your small business is possible if you remain flexible.

The real value in the name you select from a search perspective is how easy it is to spell and remember. Of the two types of visitors to your site, human visitors and search engines, the ability of a person to remember domain name for you and spell it correctly pass to other outweighs any SEO value.Search engines are robots and do not care.

Using words like "greatest", "best" or other exaggerated terms in your domain name is remembered by some as a disadvantage and penalized by search engines. Search algorithms change often and so is the theory, and although you may not be penalized for using such words, consider the reaction of your human visitors. They may not stick around if they feel pride without content to back it up. For a serious small businesscommercial business, my advice is to avoid adjectives in the domain name entirely.

In some cases new clients approach me for an existing website redesign, and it surprised me that some of the basics have been overlooked. For example, commercial company in business for profit, a not choose a dot org domain just as the dot com was taken. This was the case of a conversation with a client interested in a site makeover. ORG Their version was online for two yearswith little or no back or serious indexing from search engines. The disposition of a particular name should be reconsidered, especially if this is your first online business.

Here is a breakdown of the most sought after domain extensions and the usual purpose of each:

COM – Commercial for profit company

INFO – Information only related website

NET – companies providing Internet services

ORG – Non-profit organizations

Certainly there are many moreas BIZ, U.S., WAS, and others that all reasonable choices, but for your commercial small business my recommendation is always obtained a dot com www domain name. The client mentioned earlier did not realize a dot org was intended for a non- commercial enterprise, and they decided the poor website SEO performance was something that warranted a new dot com. We easily found an available www domain using their company initials and one of the most important word on their target marketmedical. Despite my advice that they keep the existing site and just change the theme, they decided to just let it go when it expires.

My commercial site selection was my first and last name, and very unique at that. Use your name is okay, and expected to if you're famous. There is little or no value as far as keywords in my www domain to attract visitors, such a mistake for search optimization? Sure. The fact that I have collected more100 screenshots of generic phrases relating to my business that made Google page one is a proof of the contents, not the domain is the key.

Here's some advice to help you when a new dot COM small business web site domain name.

Start with a list of 10 domain names you want. Next, make a list of market-related single word terms of what you do and the clientele you service. If your market is local, consider geographic terms related to where you sell or services. Spend 30 minutes a brainstorm to come up with the initial names and additional lists of single word terms. You may want to have a list of significant characters.

Next, search for "whois" domain names in Google to find free online service that maintains a database of available and follow the links in the results. Each database has a search box that allows you to input the> Domain name and extension. Start with your first choice and work down the list and keep track of the available names for review later. This may not be easy, so try combinations of the key terms as you continue to seek and keep in mind that you want a domain name easy to spell and remember. By the time you finish you should name a half dozen or more available, so take your time and choose the best one, and then register the name immediately.

Hint: TheDomain name is important for search engine optimization, but the length of your registration can be. My advice is registering domains for 2 years minimum, and 5 to 10 years if it is in your budget. Search engines believe that the length of your registration reflects your commitment to online long term, so at today's prices 5 years is practical and should cost less than $ 50 bucks.

There is nothing wrong with getting the dot com domain name you want, and thenregistering the other major extensions that are available for the same name. If you are very successful in your online business, with the other extensions registered in your name to prevent others try to take advantage of your reputation by association. Finally, the concept that all the good domain names are taken is a myth. You can not exactly get what you want, but the practical options are available with a little research and due diligence.